Tag Archives: Apple

Success By Litigation

Google Burns AppleIs it too much to ask for a company who recognizes it should only succeed on it’s own merits? Apple isn’t it, that’s for sure. Market domination by litigation is an ugly thing.

Kinda ironic Apple used those “Think Different” ads with the 1984 send-up and they’re now resorting to cajoling the government into enforcing an artificial monopoly on their behalf.

Judges who accept such frivolities ought to be tossed out on their butts. And the companies that make such stupid claims, well, I can think of some things we buyers can do to them.

Once upon a time, Apple portrayed itself as David to Microsoft’s Goliath as it battled the ultimately dominant force from Redmond. A generation later, the world’s attention has shifted from PCs and laptops to mobile devices, and Apple now finds itself in the role of Goliath. It knows full well that dominance isn’t permanent, and anything that can be done to slow down new entrants should indeed be done. That it continues to let a certain degree of historically entrenched fear guide its actions isn’t necessarily a negative thing. Tension, after all, is a great driver of increased performance. But at this level, at this scale, and at this crucial moment in the history of the mobile market, it runs the risk of slamming the industry it helped define into neutral as lesser-endowed players run for the hills.

In that respect, Apple really shouldn’t be living in fear of HTC, Nokia, or any other potential competitor. The real fear belongs to consumers like us, and it should be directed back at Apple.

“Is Apple Afraid Of Google?” at BetaNews.com.

Technically It’s Stupid

Technology news seems to be a bit interesting today.

If technology is the latest and greatest proof of the evolution of man, it only serves to prove that nothing really is new under the sun.

Man acts in an irrational and selfish manner against the fact and tide of all that is known and proven.

First up, texting.

Think it’s cheap? You have no idea HOW cheap. And how much the standard carriers want you to keep thinking it’s only so cheap.

The New York Times published a story showing just how cheap those text messages really are for the big 4 versus just how much they convince you is cheap.

I’m not for legislating our way out of this, government will only jump in and muck up the system. But I’m very much in favor of putting pressure on the companies to get them to charge more competitive rates for texting.

This article is also scary in that it is yet another “real problem, fake solution” kind of piece which is born from and feeds the very Big Brother mentality of government. So long as government is called in to fix every problem, the solutions will be market takeovers and the socialization of companies.

Remember the Amazon1-clickpatent? Apparently the patent office didn’t learn its lesson and has continued allowing senseless and pointless ‘process’ patents which seek to limit legitimate and normal ways of accomplishing things rather than protecting truly original design and innovation.

Apple has patented its ‘swipe’ gestures used on it’s touch screen systems such as the iPhone. HP has integrated similar gestures on its touchscreen laptops and computers for nearly a year now and will likely face significant penalties and/or litigation from Apple to discontinue its use on their home media center systems.

And a small company nobody has heard of before today decided to use a patent they received regarding file previews to sue Google, Apple, and Microsoft. Sounds like their CEO idolizes SCO.

File previews are used by most mainstream internet browsers, Windows OS, Apple OS, Linux, Google Documents, and a host of modern user interfaces.

The previews usually display a small part of the contents of the file or files selected in order to aid selecting the correct file.

Their use is no great innovation and are accomplished so many ways there is no way to justly and honestly state that one person can patent and control the entire process.

And so mankind marches on blissfully secure in his own evolutionary progress and yet proving, over and over, he is no better nor worse than he ever has been. All other claims are fantasy and falacy, together.